Hyundai Faces Scrutiny Ahead of Mexico vs. South Korea Match
A rally is scheduled to take place in Guadalajara before the Group A World Cup match between Mexico and South Korea on Thursday, with protesters intending to target Hyundai. The South Korean automotive giant, a major sponsor of the World Cup, is drawing criticism due to its commercial ties with the South American mining firm, Ternium.
Concerns Over 'Dirty Steel Supply Chain' and Human Rights
Environmental organization Mighty Earth published a report in 2025 that highlighted Hyundai's role in what it termed a "dirty steel supply chain." The report detailed Hyundai's significant procurement of iron ore from Ternium, which is then utilized in its steel manufacturing processes. Ternium has been the subject of recurrent criticism from various campaign groups regarding its environmental practices, which are described as destructive, and its corporate governance policies.
Furthermore, Ternium has faced allegations concerning its purported involvement in the disappearance of two Mexican activists. These claims have intensified the scrutiny on Hyundai's partnership with the mining company, leading to the planned protest aimed at raising public awareness about these issues.
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